For Startups

Playbooks, decision frameworks, and case studies written for startups.

SaaS technology
Startups SaaS

Enforce Row-Level Tenancy in Postgres Without a Middleware Tax

A hands-on tutorial for backend engineers who want tenant isolation enforced at the database layer, not in application WHERE clauses. Includes the set_config trick that avoids the RLS performance penalty most teams blame on the feature itself.

Aug 23, 2026 11 min read
Digital Transformation technology
Startups Digital Transformation

Top AI Product Studios in the US for Seed-Stage Startups

A practical vendor landscape for seed-stage US founders choosing an AI product studio. Real categories, honest tradeoffs, and what to demand on IP, docs, and handoff.

Aug 21, 2026 9 min read
SaaS technology
Startups SaaS

Rate-Limit a Multi-Tenant API Without Punishing Good Tenants

One free-tier tenant shouldn't be able to spike your p99 and take down enterprise customers sharing the same limiter. Here's a runnable per-tenant sliding window in Redis, with the sorted-set logic that makes boundary bursts impossible.

Aug 16, 2026 11 min read
SaaS technology
Startups SaaS

Monolith vs. Microservices: A Decision Framework for Growing SaaS

Deployment pain and merge conflicts feel like a signal to split your monolith. Often they are a signal to fix your monolith. Here is how to tell the difference.

Aug 9, 2026 11 min read
Fintech technology
Startups Fintech

How GimBooks Scaled GST Filing to 3M Users Without Breaking

A deep look at the architectural decisions that let GimBooks scale GST filing to millions of Indian SMB users. The real bottleneck was not compute — it was stateful rule evaluation across a financial year.

Aug 4, 2026 12 min read
SaaS technology
Startups SaaS

Retry Failed Jobs in Postgres Without a Queue Server

You don't need Redis or Sidekiq to stop losing background jobs. Postgres 9.5+ ships with SKIP LOCKED, which is enough to build a concurrent job queue with retries, exponential backoff, and a dead-letter state in about 100 lines of SQL and Python.

Aug 2, 2026 11 min read
SaaS technology
Startups SaaS

Multi-Tenant Data Isolation: The Cheatsheet

A dense reference for SaaS CTOs who need to answer enterprise security questionnaires about how tenant data is isolated. Covers row-level security in Postgres, schema-per-tenant, database-per-tenant, attack surfaces, and the migration-velocity tradeoffs nobody warns you about.

Aug 2, 2026 7 min read
SaaS technology
Startups SaaS

Supabase vs. Firebase vs. PlanetScale: Pick the Right BaaS

Choosing between Supabase, Firebase, and PlanetScale isn't about features or DX — it's about where your relational complexity will live once multi-tenancy and row-level security show up. Here's how to decide before you re-platform.

Jul 31, 2026 9 min read
Fintech technology
Startups Fintech

Idempotent Webhook Handlers: Stop Processing Events Twice

If your Stripe or Razorpay webhook occasionally double-credits a wallet or creates duplicate orders, the fix isn't deduplicating HTTP requests — it's making the database write itself a no-op on replay. Here's a runnable tutorial that shows how to do it correctly under concurrent retries.

Jul 31, 2026 11 min read
Logistics technology
Startups Logistics

How Vahak Onboarded 800K Trucks Without a Sales Team

Vahak's supply-side unlock wasn't a slicker signup flow — it was rebuilding trust and verification to run asynchronously, so a truck owner could transact before a single document was fully verified. Here's the architectural call and what generalizes.

Jul 30, 2026 12 min read
Fintech technology
Startups Fintech

GST Compliance Cheatsheet for SaaS Products Serving Indian SMBs

A reference sheet for SaaS founders whose billing engine treats GST as one flat tax field. Covers the four axes GST branches on — and the invoice fields that make or break your customers' input tax credit claims.

Jul 27, 2026 8 min read
SaaS technology
Startups SaaS

Rate-Limit LLM API Calls Per Tenant Without Dropping Requests

One noisy tenant is eating your shared OpenAI quota and 429-ing everyone else. Here is a runnable per-tenant token-bucket limiter in Redis that meters by estimated tokens and queues excess requests instead of dropping them.

Jul 26, 2026 11 min read